More than just impressions and click-thru-rates, I’m a creative problem solver.
In college, my first taste of digital marketing was as an intern for a subscription pocket square company. Even though I only managed their socials, I knew I found my calling. In 2016, I made the jump into the agency world at TrendyMinds.
Starting as a content marketing specialist at TrendyMinds, a full-service shop out of Indianapolis, I was able to work some amazing organizations like Eli Lilly, Salesforce, IU Health, and the Indiana Pacers. During that time I was heavily involved in digital marketing strategy, digital advertising, content marketing, social media strategy, and even full website content and SEO assessments.
In 2019, I joined Braxton Brewing Company as the Head of Marketing where I had the opportunity to manage a team responsible for digital communications, traditional and digital advertising, product and brand design, and event programming with an emphasis on hitting specific retail sales goals. This position has broadened my skill set as a marketer in a fast-paced, start-up style business.
Knowing my true passion was in agency work, I boomeranged back to TrendyMinds as the Executive Director, Marketing. My current role as the VP, Campaign Studio, Texas Market Lead has afforded me the opportunity to lead a team of talented marketers with a focus on digital marketing. I engage clients on a daily basis, eagerly solving tough problems and juggling multiple client tactics. I champion our clients’ business goals to help them achieve the desired results and make them look like superheroes.
MITCH’S DIGITAL REFRIGERATOR:
